by Mark Lake, PhD
Every year billions of dollars are invested in businesses launched to bring new inventions into the market. Unfortunately many of these businesses fail due to the inexperience and poor judgment of their leaders. The Inventor’s Puzzle deciphers the business of product innovation and exposes essential issues that can lead to failure when evolving an invention from concept to market ready product.
Mark Lake’s book exposes the five central issues that cause very predictable and unfavorable consequences to the product innovation business. Rather than presenting these issues from a distant academic perspective, The Inventor’s Puzzle is written from the author’s first-hand experience of trouble shooting real world problems in product innovation businesses. The book serves as a “how to” guide and a business primer for the myriad of product innovation stakeholders including inventors, entrepreneurs, and investors who are drawn to this dynamic business sector but who might lack first hand experience.
Praise for The Inventor’s Puzzle
“Dynamite job! Good story line - I really enjoyed reading it!”
- James Arkebauer, Author of Ultrapreneuring: Taking a Venture from Start-Up to Harvest in Three Years or Less
“An excellent primer that will help the [inventors and wannabe entrepreneurs] of the world better navigate the complex waters of making money from ideas!”
- Richard Lazar, Portland-Based Serial Entrepreneur and experienced CEO of numerous product-innovation companies